Sunday, September 21, 2014

The marketing machine: The movie industry

 Business and Industry
My groups overall research question is: how does an industry become successful? My hypothesis is strategic marketing/ advertising effects industry's income. My specific interest in this topic is my interest in advertising, and movies require a ton of it I like the idea of advertising a film in order to produce a greater amount of income in order to advertise it you must be good with interacting with people and speaking. I also love watching movies so that is why I have such an interest in this industry.




http://www.superiorpics.com
My 4 sub questions:
1) Does strategic marketing and advertising affect a movies income? 
2) How much advertising is considered enough? 
3) How much does a person of this job make in the movie industry? 
4) Do advertising certain actors/actress affect a movies income?

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