Sunday, November 16, 2014

Why Not Jazz?

In the article, "Can Jazz Become Culturally Relevant Again?" Michael Ricci reviews a comments made on a review of a record.
“If jazz has become a niche market in the music industry, a contributing factor for its slide into cultural irrelevance is a failure to promote and support new artists. No matter what sub-genre of jazz you personally love, across the board there is no sustained effort to develop a roster of first-tier talent in jazz.”

A common misconception is that jazz is an industry that doesn’t support itself. Being a jazz musician is all about networking. The more people you know in the jazz world, the more connections you have, the more playing opportunities you will be offered and the more successful you will be. Jazz musicians look out for each other. In this way it stays alive, thriving within the tight network of people who work so hard to keep their passion relevant.
http://www.musicroom.com

The unpopular nature of jazz is not because it can’t sustain itself, but rather because is has become “culturally irellevant”. Our society is one that is constantly evolving and moving forward. That isn’t to say that jazz isn’t changing with it. New artists are constantly innovating and pushing jazz into a more modern feel. However, this change isn’t enough to catch the eye of the majority of listeners in the world who are attracted to pop culture.
Jazz is rooted in the past. Although it changes, it still gives off the same vibe and all current jazz artists take their influence from the great jazz giants of the jazz age. Perhaps what current audiences want is not to think about the past but to listen to something new and current that is influenced by the present.








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